Intervet Schering-Plough provides global vet community for Direct Mail solution with XLdoc.
Intervet/Schering-Plough Animal Health is a global leader in the research, development, manufacturing and sale of veterinary medicines. The company offers one of the industry's broadest, most innovative portfolios, spanning products for the prevention, treatment and control of disease in all major farm and companion animal species, as well as products for reproduction management. In addition to offering these products Intervet / Schering-Plough Animal Health offers all kinds of additional services to its customers. The support services to veterinarians in the business. Chameleon is an example of such additional service.
The Challenge
- Strengthen relationship with veterinarians
- Assist veterinarians in their practices with information, advice and innovative tools
- Become a service leader
The Solution
Intervet/Schering-Plough Animal Health started Chameleon on the XLdoc Platform in 2008. Chameleon is a free service for veterinarians with information and innovative tools to help them doing their business. As one of the first services, Chameleon offers the online creation and fulfillment of vaccination reminder cards. Vets are able to create their own cards, upload images and practice logo and write their own text. Cards can be ordered immediately in bulk quantities, print-on-demand, or can be personalized with variable data such as pet name, client name and address information, creating a real personal message.
The XLdoc Products
The Results
- Simple creation of personalized cards for Direct Mail by veterinarians
- Increasing use in vet community
- Increased vaccine volume
- Over 300.000 cards in one year in the Netherlands
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Select images & text for front
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Fill in sender information
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Fill in order information
